A version of this article appeared in the January 2001 issue of Harvard Business Review.
Managing for the Next Big Thing
While countless high-tech companies have soared and then crashed in recent years, EMC has successfully anticipated one new technology after another. Here, CEO Michael Ruettgers talks about the managerial practices that have allowed the data storage powerhouse to see—and exploit—emerging trends before anyone else.
New!
HBR Learning
Decision Making Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Decision Making. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Practical ways to improve your decision-making process.
Learn More & See All Courses
New!
HBR Learning
HBR Learning
Decision Making Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Decision Making. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Practical ways to improve your decision-making process.