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Employee engagement|Why Are We Here?
Employee engagement

Why Are We Here?

If you want employees who are more engaged and productive, give them a purpose—one concretely tied to your customers and your strategy. by Sally Blount and Paul Leinwand

From the Magazine (November–December 2019)
Mark Smith   

Summary.   

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Over the past decade, “purpose” has become a management watchword. Since 2010 it has appeared in the titles of more than 400 new business and leadership books and thousands of articles. And no wonder: Many people—not just Millennials—want to work for organizations whose missions and business philosophies resonate with them intellectually and emotionally.

Read more on Employee engagement or related topics Motivating people, Personal purpose and values and Management communication
A version of this article appeared in the November–December 2019 issue of Harvard Business Review.
Read more on Employee engagement or related topics Motivating people, Personal purpose and values and Management communication

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