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Turn Emails into Revenue

Win new customers with the #1 email marketing and automations platform* that recommends ways to get more opens, clicks, and sales.

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Convert with email automations

E-commerce automation flow with a Shopify integration that sends an email and reminder once a contact has viewed a product. E-commerce automation flow with a Shopify integration that sends an email and reminder once a contact has viewed a product.

Boost orders and customer lifetime value by dynamically personalizing emails based on browsing and purchase data.

Explore marketing automation

Create faster with generative AI

A paragraph of email copy generated with AI based on the company’s industry and objective of the email. A paragraph of email copy generated with AI based on the company’s industry and objective of the email.

Effortlessly create on-brand content with generative AI tools and choose from expertly designed templates.

Explore AI tools

Refine with segmentation

Contacts segmented according to customer status, including potential, new, repeat, and lapsed. Contacts segmented according to customer status, including potential, new, repeat, and lapsed.

Target customers with advanced logic like spend amounts, buying behavior, and predicted attributes.

Explore audience management

Optimize with analytics & reporting

Custom email performance report, displaying select audiences and metrics, including clicks and opens. Custom email performance report, displaying select audiences and metrics, including clicks and opens.

Analyze performance with custom reports, funnel visualizations, and industry benchmarking.

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Find out why we’re best-in-class

The #1 email marketing and automations platform* that recommends ways to get more opens, clicks, and sales.

  • Up to 25x ROI

    seen by Mailchimp users*

  • 22 years experience

    helping businesses sell more

  • 12M+ Users

    of Mailchimp globally

  • $1.7K per campaign

    generated on average*

Get started easily with a personalized product tour

An onboarding specialist is here to help you get started with confidence—it’s included with Standard and Premium plans.*

Learn more about onboarding
A small business owner reaching out to her Mailchimp Onboarding Specialist.

Try our Standard plan for free!

Find out why customers see up to 24x ROI* using the Standard plan. Cancel or downgrade to our Essentials or basic Free plans at any time.

It's risk free—cancel or downgrade to our Essentials or basic Free plans at any time.

  • Included

    Generative AI features

  • Included

    Advanced segmentation & reporting

  • Included

    Enhanced automations

  • Included

    Custom-coded email templates

  • Included

    Data-driven optimization tools

  • Included

    Personalized onboarding
See all plans

Standard

Send up to {numOfSends} emails each month.

Need to manage more than 250,000 contacts?
Get in touch to learn about custom plans.

Starts at

Free for 14 days

Then, starts at $20 per month†

 
/month†
Sign Up Free Free Trial
†
See
Free Trial Terms

Overages apply if contact or email send limit is exceeded.

Learn more
See all plans

Bring in more data, drive more growth with our integrations

View all 300+ integrations

Millions of users trust us with their email marketing. You can too.

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*Disclaimers

  1. #1 AI-powered email marketing platform: Based on December 2023 publicly available data on the number of customers of competitors that also advertise using AI to enhance their email marketing and automation products and services.
  2. #1 email marketing and automation platform: Mailchimp is the #1 email marketing and automation platform based on December 2023 publicly available data on competitors' number of customers.
  3. SMS Marketing: SMS is available as an add-on to paid plans in select countries. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US and Canada contacts. Pricing varies. Click here for details.
  4. Intuit Assist: Intuit Assist functionality (beta) is available to certain users with Premium, Standard and Legacy plans in select countries in English only. Access to Intuit Assist is available at no additional cost at this time. Pricing, terms, conditions, special features and service options are subject to change without notice. Availability of features and functionality varies by plan type. Features may be broadly available soon but represents no obligation and should not be relied on in making a purchasing decision. For details, please view Mailchimp’s various plans and pricing.
  5. Personalized onboarding: Onboarding services differ per plan and are available for new or upgraded users with a Standard or Premium plan for the first 90 days after account creation or upgrade. Onboarding services are currently offered in English, Spanish and Portuguese for Premium plans, and in English for Standard plans.
  6. 24X ROI Standard Plan: Based on all e-commerce revenue attributable to Standard plan users’ Mailchimp campaigns from April 2023 to April 2024.
  7. Availability of features and functionality varies by plan type. For details, view plans and pricing.
  8. 25X ROI: Based on all e-commerce revenue attributable to paid plan users’ Mailchimp campaigns from April 2023 to April 2024
  9. $1.7K per campaign: Based on e-commerce users subscribed to a paid plan, with campaigns for connected stores that generated revenue between January and November 2022.