No man has affected more runners in more ways than Bill Bowerman. During his 24-year tenure as track coach at the University of Oregon, he won four national team titles and his athletes set 13 world and 22 American records. He also ignited the jogging boom, invented the waffle-sole running shoe that helped establish Nike, and coached the US track and field team at the 1972 Munich Olympic Games.

The greatest athletic performances spring from the mind, not the body. Elite athletes have known this for decades, and now science is learning why it's true. In his fascinating new book, How Bad Do You Want It?, coach Matt Fitzgerald examines more than a dozen pivotal races to discover the surprising ways elite athletes strengthen their mental toughness.

In the dusty hills above San Diego, Bob Larsen became America's greatest running coach. Starting with a ragtag group of high school cross country and track runners, Larsen set out on a decades-long quest to find the secret of running impossibly fast, for longer distances than anyone thought possible. Running to the Edge is a riveting account of Larsen's journey, and his quest to discover the unorthodox training secrets that would lead American runners (elite and recreational) to breakthroughs never imagined.

The 1989 Ironman World Championship was the greatest race ever in endurance sports. In a spectacular duel that became known as the Iron War, the world's two strongest athletes raced side by side at world-record pace for a grueling 139 miles. Driven by one of the fiercest rivalries in triathlon, Dave Scott and Mark Allen raced shoulder to shoulder through Ironman’s 2.4-mile swim, 112-mile bike race, and 26.2-mile marathon. After 8 punishing hours, both men would demolish the previous record - and cross the finish line a mere 58 seconds apart.

Isolated by Mexico's deadly Copper Canyons, the blissful Tarahumara Indians have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner Christopher McDougall sets out to discover their secrets. In the process, he takes his readers from science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultra-runners are pushing their bodies to the limit.

Deena Kastor was a star youth runner with tremendous promise, yet her career almost ended after college, when her competitive method - run as hard as possible, for fear of losing - fostered a frustration and negativity and brought her to the brink of burnout. On the verge of quitting, she took a chance and moved to the high altitudes of Alamosa, Colorado, where legendary coach Joe Vigil had started the first professional distance-running team. There she encountered the idea that would transform her running career: the notion that changing her thinking - shaping her mind to be more encouraging, kind, and resilient - could make her faster than she’d ever imagined possible.

The number one New York Times best-selling story about American Olympic triumph in Nazi Germany, the inspiration for the PBS documentary The Boys of '36, broadcast to coincide with the 2016 Summer Olympics and the 80th anniversary of the boys' gold medal race. Out of the depths of the Depression comes an irresistible story about beating the odds and finding hope in the most desperate of times - the improbable, intimate account of how nine working-class boys from the American West showed the world at the 1936 Olympics in Berlin what true grit really meant.

Writing from both the cutting edge of scientific discovery and the front-lines of elite athletic performance, National Magazine Award-winning science journalist Alex Hutchinson presents a revolutionary account of the dynamic and controversial new science of endurance.

Kara Goucher grew up with Olympic dreams. She excelled at running from a young age and was offered a Nike sponsorship deal when she graduated from college. Then in 2004, she was invited to join a secretive, lavishly funded new team, dubbed the Nike Oregon Project. Coached by distance running legend Alberto Salazar, it seemed like the opportunity of a lifetime. Kara was soon winning a World Championship medal, going to the Olympics, and standing on the podium at the New York and Boston marathons, just like her coach. But behind the scenes, Salazar was hiding dark secrets.

When Meb Keflezighi - the first person in history to win both the Boston and New York City marathons as well as an Olympic marathon medal - ran his final marathon in New York in 2017, it marked the end of an extraordinary distance-running career. Meb's last marathon was also his 26th, and each of those marathons has come with its own unique challenges, rewards, and outcomes. In 26 Marathons, Meb takes listeners on those legendary races, along every hill, bend, and unexpected turn of events that made each marathon an exceptional learning experience, and a fascinating story.

At the verge of turning 40, Peter Sagal - brainiac Harvard grad, short, bald Jew with a disposition toward heft, and a sedentary star of public radio - started running seriously. And much to his own surprise, he kept going, faster and further, running 14 marathons and logging tens of thousands of miles on roads, sidewalks, paths, and trails all over the US and the world, including the 2013 Boston Marathon, where he crossed the finish line moments before the bombings.

An endurance athlete and coach reveals how the marathon transforms the lives of everyone who attempts it - and how it has helped his own family cope with serious adversity.

Matt Fitzgerald has already made a name for himself in the endurance-sport community with books like 80/20 Running, How Bad Do You Want It?, and Iron War. He is an accomplished amateur runner, but if he follows the training, nutrition, and lifestyle of an elite runner, just how fast could he go? He is approaching his mid-40s, so the time to do this is now. He at last has the financial means to do nothing but train.

Scott Jurek is one of the world's best known and most beloved ultrarunners. Renowned for his remarkable endurance and speed, accomplished on a vegan diet, he's finished first in nearly all of ultrarunning's elite events over the course of his career. But after two decades of racing, training, speaking, and touring, Jurek felt an urgent need to discover something new about himself. He embarked on a wholly unique challenge, one that would force him to grow as a person and as an athlete: breaking the speed record for the Appalachian Trail.

The best-selling author of Born to Run now travels to the Mediterranean, where he discovers that the secrets of ancient Greek heroes are still alive and well on the island of Crete, and ready to be unleashed in the muscles and minds of casual athletes and aspiring heroes everywhere.

The athletes competing in the 1960 Rome Olympics included some of the most honored in Olympic history: decathlete Rafer Johnson, sprinter Wilma Rudolph, Ethiopian marathoner Abebe Bikila, and Louisville boxer Cassius Clay, who at 18 seized the world stage for the first time, four years before he became Muhammad Ali.

In 1936, against a backdrop of swastikas flying and storm troopers looming, an African-American son of sharecroppers set three world records and won an unprecedented four gold medals, single-handedly crushing Hitler's myth of Aryan supremacy. The story of Jesse Owens at the 1936 Olympics Games is that of a high-profile athlete giving a performance that transcends sports. But it is also the intimate and complex tale of the courage of one remarkable man.

The 1989 Ironman World Championship was the greatest race ever in endurance sports. In a spectacular duel that became known as the Iron War, the world's two strongest athletes raced side by side at world-record pace for a grueling 139 miles. Driven by one of the fiercest rivalries in triathlon, Dave Scott and Mark Allen raced shoulder to shoulder through Ironman’s 2.4-mile swim, 112-mile bike race, and 26.2-mile marathon. After 8 punishing hours, both men would demolish the previous record - and cross the finish line a mere 58 seconds apart.

14 Minutes is the memoir of Alberto Salazar, the most accomplished, charismatic, and controversial marathoner in history. The narrative follows Alberto's boyhood in New England, his rise to stardom at the University of Oregon, his dramatic victories in the New York City and Boston Marathons, his long malaise due to injuries, which resulted in a near-suicidal depression; his resurgence due to intense spiritual experiences and discipline; his close alliance with Phil Knight and the Nike corporation; and describes his numerous near-death experiences.

Three-time Ironman finisher Amy Snyder takes the wraps off the best kept secret in the sports world, the Race Across America (RAAM), a bicycle race like no other. Unlike its famous cousin the Tour de France, RAAM is much crazier, more gothic, and even savage: Once the gun goes off the clock doesn't stop, and the first rider to complete the prescribed 3,000-mile route is the victor. In Hell on Two Wheels, Snyder follows a group of athletes before, during, and after the 2009 RAAM.

The 1988 Seoul Olympics played host to what has been described by some as the dirtiest race of all time, by others as the greatest. The final of the men's 100 metres at those Olympics is certainly the most infamous in the history of athletics, and more indelibly etched into the consciousness of the sport, the Olympics, and a global audience of millions, than any other athletics event before or since.

In the wake of the Tour de France’s fallen heroes, the story of one of history’s most legendary cyclists provides a much-needed antidote. In 1907 the world’s most popular athlete was not Cy Young or Ty Cobb. Rather, he was a black bicycle racer named "Major” Taylor. In his day, Taylor became a spiritual and athletic idol. He was the fastest man in America and a champion who prevailed over unspeakable cruelty. The men who aided him were among the most colorful to emerge from the era.

Meb Keflezighi is all about hope and second chances—starting with his very survival. The child of a small African country ravaged by a brutal war, Meb arrived in America with nothing but the clothes on his back, speaking no English and never having raced a mile. So how did he end up an A student, one of the most celebrated and respected athletes of his generation, and winner of the 2009 New York City Marathon?

My Life on the Run chronicles the heatstroke and frostbite, heartache and triumphs he's experienced while competing in more than 1,000 competitive races on all seven continents. With the wit and wisdom of a seasoned insider, Yasso tells runners what they need to know to navigate the logistics of running in an unfamiliar country. He also offers practical guidance, such as 5-K, 10-K, half-marathon, and marathon training schedules, including his innovative technique known as the Yasso 800s for beginner, intermediate, and advanced runners.

In 1937, a schoolteacher on the island of Maui challenged a group of poverty-stricken sugar plantation kids to swim upstream against the current of their circumstance. The goal? To become Olympians. They faced seemingly insurmountable obstacles. The children were Japanese-American, were malnourished and barefoot, and had no pool; they trained in the filthy irrigation ditches that snaked down from the mountains into the sugarcane fields.

With an exuberant mix of passion, insight, instruction, and humor, best-selling author - and lifelong runner - Martin Dugard takes a journey through the world of running to illustrate how the sport helps us fulfill that universal desire to be the best possible version of ourselves each and every time we lace up our shoes. To Be a Runner represents a new way to write about running by bridging the chasm between the two categories of running books: how-to and personal narrative.

When Meb Keflezighi - the first person in history to win both the Boston and New York City marathons as well as an Olympic marathon medal - ran his final marathon in New York in 2017, it marked the end of an extraordinary distance-running career. Meb's last marathon was also his 26th, and each of those marathons has come with its own unique challenges, rewards, and outcomes. In 26 Marathons, Meb takes listeners on those legendary races, along every hill, bend, and unexpected turn of events that made each marathon an exceptional learning experience, and a fascinating story.

From burning crosses set on the Robinsons’s lawn to a Pennsylvania small town on fire with praise and parades when the athletes return from Berlin, Olympic Pride, American Prejudice is full of emotion, grit, political upheaval, and the American dream. Capturing a powerful and untold chapter of history, the narrative is also a celebration of the courage, commitment, and accomplishments of these talented athletes and their impact on race, sports and inclusion around the world.

Texas girl Babe Didrikson never tried a sport too tough and never met a hurdle too high. Despite attempts to keep women from competing, Babe achieved All-American status in basketball and won gold medals in track and field at the 1932 Olympics. Then, Babe attempted to conquer golf. One of the founders of the LPGA, Babe won more consecutive tournaments than any golfer in history. But at the height of her fame, she was diagnosed with cancer. Babe would then take her most daring step of all....

As the winner of the 2010 Ironman Championship in Kona, Hawaii, Chris "Macca" McCormack may be the world's greatest athlete. In I'm Here to Win, McCormack shares his story along with training tips and practical advice to help listeners develop their own routines, diet, exercise programs and race strategies. Chris McCormack has dedicated his life to training for - and winning - the Ironman World Championships, one of the most grueling tests of mental and physical endurance in the world.

Matt Fitzgerald has already made a name for himself in the endurance-sport community with books like 80/20 Running, How Bad Do You Want It?, and Iron War. He is an accomplished amateur runner, but if he follows the training, nutrition, and lifestyle of an elite runner, just how fast could he go? He is approaching his mid-40s, so the time to do this is now. He at last has the financial means to do nothing but train.

The greatest athletic performances spring from the mind, not the body. Elite athletes have known this for decades, and now science is learning why it's true. In his fascinating new book, How Bad Do You Want It?, coach Matt Fitzgerald examines more than a dozen pivotal races to discover the surprising ways elite athletes strengthen their mental toughness.

In 1936, against a backdrop of swastikas flying and storm troopers looming, an African-American son of sharecroppers set three world records and won an unprecedented four gold medals, single-handedly crushing Hitler's myth of Aryan supremacy. The story of Jesse Owens at the 1936 Olympics Games is that of a high-profile athlete giving a performance that transcends sports. But it is also the intimate and complex tale of the courage of one remarkable man.

It's 1942 and the Nazis are racing to be the first to build a weapon unlike any known before. They have the physicists, they have the uranium, and now all their plans depend on amassing a single ingredient: heavy water, which is produced in Norway's Vemork, the lone plant in all the world that makes this rare substance. Under threat of death, Vemork's engineers push production into overdrive. For the Allies, the plant must be destroyed.

Aside from her rock star looks, Catra Corbett is a standout in the running world on her accomplishments alone. And, unbelievably, she's also a former meth addict. After two years of addiction, Catra is busted while selling, and a night in jail is enough to set her straight. She gives up drugs and moves back home with her mother, abandoning her friends, her boyfriend, and the lifestyle that she came to depend on. Her only clean friend pushes her to train for a 10K with him, and surprisingly, she likes it and decides to run her first marathon after that.

Kara Goucher grew up with Olympic dreams. She excelled at running from a young age and was offered a Nike sponsorship deal when she graduated from college. Then in 2004, she was invited to join a secretive, lavishly funded new team, dubbed the Nike Oregon Project. Coached by distance running legend Alberto Salazar, it seemed like the opportunity of a lifetime. Kara was soon winning a World Championship medal, going to the Olympics, and standing on the podium at the New York and Boston marathons, just like her coach. But behind the scenes, Salazar was hiding dark secrets.

In September 1921, four young men and Ada Blackjack, a diminutive 25-year-old Eskimo woman, ventured deep into the Arctic in a secret attempt to colonize desolate Wrangel Island for Great Britain. Two years later, Ada Blackjack emerged as the sole survivor of this ambitious polar expedition. This young, unskilled woman - who had headed to the Arctic in search of money and a husband - conquered the seemingly unconquerable north and survived all alone after her male companions had perished.

Have you ever wanted to race faster, feel better, recover quickly, and prevent injuries? Of course - and more. This isn't just another running book. 101 Simple Ways to be a Better Runner boils down the best training advice from the worlds of coaching and science to give you actionable strategies to become stronger, faster, and more resilient. It's divided into five main sections: - Workouts, Races, and Performance (like why you need randomness and heavy weights) - Running Gear (what's essential - and what's crap) - The Runner's Diet (small tweaks you can make today to get more from your ...

Isolated by Mexico's deadly Copper Canyons, the blissful Tarahumara Indians have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner Christopher McDougall sets out to discover their secrets. In the process, he takes his readers from science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultra-runners are pushing their bodies to the limit.

From beloved performance expert, executive coach, and coauthor of Peak Performance Steve Magness comes a radical rethinking of how we perceive toughness and what it means to achieve our high ambitions in the face of hard things.