Winning[赢]简介，目录书摘

2019-10-30 10:08 来源：京东作者：京东

内容简介:Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits.
Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics.
Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job.
Welch's objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from project managers to senior executives. His goal is to help everyone who has a passion for success.
Welch begins Winning with an introductory section called "Underneath It All," which describes his business philosophy. He explores the importance of values, candor, differentiation, and voice and dignity for all.
The core of Winning is devoted to the real "stuff" of work. This main part of the book is split into three sections. The first looks inside the company, from leadership to picking winners to making change happen. The second section looks outside, at the competition, with chapters on strategy, mergers, and Six Sigma, to name just three. The next section of the book is about managing your career—from finding the right job to achieving work-life balance.
Welch's optimistic, no excuses, get-it-done mind-set is riveting. Packed with personal anecdotes and written in Jack's distinctive no b.s. voice, Winning offers deep insights, original thinking, and solutions to nuts-and-bolts problems that will change the way people think about work.

作者简介:Jack Welch began his career with the General Electric Company in 1960, and in 1981 became the company’s 8th Chairman and CEO. During his tenure, GE’s market capitalization increased by $400 billion, making it the world’s most valuable corporation, consistently voted the most admired company in the world by Fortune magazine, and the Financial Times named him one of the three most admired business leaders in the world today. Retiring from GE in 2001, he published his autobiography Jack: Straight from the Gut, an international bestseller.

Suzy Welch is the former editor of the Harvard Business Review and an experienced management consultant. She is best known as a writer and editor of numerous books and articles about leadership, change and HR management.

目录:INTRODUCTION"Every Day,There Is a New Question"UND ERNEATH IT ALL 1.MISSION AND VALUESSo Much Hot Air About Something So Real 2.CANDOR The Biggest Dirty Little Secret in Business3.DIFFERENTIATIONCruel and Darwinian?Try Fair and Effective4.VOICE AND DIGNIT