From Relationships to Revenue: Meet The LinkedIn Sales Navigator ROI Calculator

What’s more useful than knowing the Return on Investment (ROI) that a piece of sales tech delivers? It’s knowing the ROI that sales tech delivers for businesses of your size, in your industry and your country. With our new ROI Calculator for LinkedIn Sales Navigator, that’s what you get.

We created The ROI Calculator because we know that no two sales organizations are exactly the same. When you’re choosing the right sales tool for a fast-growing financial services startup, you’re not very interested in the returns that big healthcare companies get. You need to know how that tool delivers growth for small, fast-growing, financial services businesses like yours. 

Find your path to revenue and growth.

The ROI Calculator gives you in-depth insight into ROI for businesses like yours. It does so by aggregating proof points and success stories from peer companies. You can filter by region, industry and business size to see how Sales Navigator grows connections, opportunities, and deal sizes for sales organizations targeting the same buyers that you are. 

What ROI of 312% looks like for different industries and sales organizations.

As part of the 2023 Total Economic Impact study, Forrester found that LinkedIn Sales Navigator delivers an ROI of 312% over three years and pays for itself in just six months. It does this through innovative AI-driven features like Account IQ and real-time alerts that simplify and speed up research, giving salespeople the insights they need when they need them. 

Customers reported an average 8% increase in revenue each year, accelerating to 10% revenue growth in year three. They also increased sales research efficiency by 15% and saved budget by consolidating their tech stacks.

How do these returns play out when you look at the detail in the data? Here’s a taste of what you’ll discover when you run the ROI calculator for your business profile:

• Small and medium-sized businesses in the UK tech sector increase their sales opportunities by 31% on average, and grow deal size 44%
  
• Enterprise healthcare businesses in the United States increase their number of decision-maker connections 5.83x with deal size growing 34%
  
• Small and medium-sized professional services firms in Europe increased their number of decision-maker connections 6x with 32% more sales opportunities
  
• Across Europe, businesses won 20% more sales opportunities in their first year deploying Sales Navigator
  

The ROI calculator isn’t just about the numbers, though. We’ve carefully selected customer stories from different industries and countries so that you can hear revenue leaders describing their experiences in deploying Sales Navigator. In video interviews, case studies and testimonies, they talk you through the particular challenges that Sales Navigator features solved for their sales teams, and how these added up to overall business impact.

Ready to discover how LinkedIn Sales Navigator turns connections into customers? Try our new ROI Calculator here.