According to the survey conducted between November 2019 and May 2020, around 84 percent of the surveyed 100 key department store operators in China said they collected consumer data and carried out big data analysis. Majority of respondents gathered consumer data through membership cards or membership schemes.
Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020
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Fung Business Intelligence Centre . (July 9, 2020). Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/
Fung Business Intelligence Centre . "Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020." Chart. July 9, 2020. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/
Fung Business Intelligence Centre . (2020). Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/
Fung Business Intelligence Centre . "Share of 100 Key Department Store Operators in China Collecting Consumer Data and Carrying out Big Data Analysis as of May 2020." Statista, Statista Inc., 9 Jul 2020, https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/
Fung Business Intelligence Centre , Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020 Statista, https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/ (last visited January 08, 2025)
Share of 100 key department store operators in China collecting consumer data and carrying out big data analysis as of May 2020 [Graph], Fung Business Intelligence Centre , July 9, 2020. [Online]. Available: https://www.statista.com/statistics/1069498/china-share-of-department-store-operators-who-collect-consumer-data/