According to a survey conducted by Rakuten Insight in December 2019, approximately 65 percent of Japanese respondents, who did not own any smart speakers, stated that they were aware of Amazon Echo as a smart speaker brand. Around nine percent had heard of Samsung Galaxy home.
Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019
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Rakuten Insight. (February 12, 2020). Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019 [Graph]. In Statista. Retrieved February 02, 2025, from https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed
Rakuten Insight. "Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019." Chart. February 12, 2020. Statista. Accessed February 02, 2025. https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed
Rakuten Insight. (2020). Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019. Statista. Statista Inc.. Accessed: February 02, 2025. https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed
Rakuten Insight. "Recognition of Smart Speaker Brands among Consumers Who Do Not Own Smart Speakers in Japan as of December 2019." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed
Rakuten Insight, Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019 Statista, https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed (last visited February 02, 2025)
Recognition of smart speaker brands among consumers who do not own smart speakers in Japan as of December 2019 [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1099643/japan-smart-speakers-brand-awareness/?__sso_cookie_checker=failed
