According to a survey conducted by Rakuten Insight in December 2019, approximately 73 percent of female respondents in Japan, who did not own any smart speakers, stated that they had no intentions of buying them in the next six months. At the same time, around four percent of female respondents were willing to purchase them in the next half year.
Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender
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Rakuten Insight. (February 12, 2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender [Graph]. In Statista. Retrieved January 23, 2025, from https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed
Rakuten Insight. "Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender." Chart. February 12, 2020. Statista. Accessed January 23, 2025. https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed
Rakuten Insight. (2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender. Statista. Statista Inc.. Accessed: January 23, 2025. https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed
Rakuten Insight. "Share of People Who Intend to Purchase Smart Speakers in The next Six Months in Japan as of December 2019, by Gender." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed
Rakuten Insight, Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender Statista, https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed (last visited January 23, 2025)
Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/?__sso_cookie_checker=failed