In December 2024, the United States was by far the country generating the most of YouTube in-app purchase revenues, with over 53 million U.S. dollars spent by users on the platform via their mobile devices. Japan followed in second place with approximately 17 million U.S. dollars in IAP revenues. YouTube monetization practices include channel merchandise selling, memberships, and comment highlights.
YouTube in-app purchase revenues in December 2024, by market
(in million U.S. dollars)
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AppMagic. (January 21, 2025). YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars) [Graph]. In Statista. Retrieved March 31, 2025, from https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed
AppMagic. "YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars)." Chart. January 21, 2025. Statista. Accessed March 31, 2025. https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed
AppMagic. (2025). YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars). Statista. Statista Inc.. Accessed: March 31, 2025. https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed
AppMagic. "Youtube In-app Purchase Revenues in December 2024, by Market (in Million U.S. Dollars)." Statista, Statista Inc., 21 Jan 2025, https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed
AppMagic, YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars) Statista, https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed (last visited March 31, 2025)
YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars) [Graph], AppMagic, January 21, 2025. [Online]. Available: https://www.statista.com/statistics/1251864/youtube-iap-revenues-by-country/?__sso_cookie_checker=failed
