Leading online purchase drivers in Colombia 2024

Published by
Stephanie Chevalier,
Sep 30, 2024

In a 2023 survey, nearly 55 percent of internet users in Colombia cited free delivery as the leading motivator to shop online. In addition, about 44 percent mentioned the importance of an easy online checkout. Those interested in coupons and discounts represented around 40 percent.

Main factors encouraging online purchase among internet users in Colombia in 2024

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Sources

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Release date

January 2024

Region

Colombia

Survey time period

2023

Age group

16-64 years

Supplementary notes

The source does not specify the number of respondents.

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Statistics on " E-commerce in Colombia "

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Other statistics that may interest you E-commerce in Colombia

Overview

6

Segments

5

Sites and apps

7

Consumption

7

E-commerce dates

6

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Topics

E-commerce in ColombiaE-commerce in Latin AmericaE-commerce in BrazilE-commerce in MexicoE-commerce in Chile
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