In a survey conducted from October 2021 to July 2022, respondents revealed that Gen Zers (or zoomers) cared about the welfare of animals. Around 46 percent stated they avoid buying products from brands that test products on animals, and 56 percent avoid brands that engage in animal cruelty.
Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations
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Latana. (November 15, 2022). Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed
Latana. "Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations." Chart. November 15, 2022. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed
Latana. (2022). Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations. Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed
Latana. "Share of Gen Z Do Not Buy from Brands That Participate in Animal Abuse in The U.S. in 2022, by Select Situations." Statista, Statista Inc., 15 Nov 2022, https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed
Latana, Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations Statista, https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed (last visited January 24, 2025)
Share of Gen Z do not buy from brands that participate in animal abuse in the U.S. in 2022, by select situations [Graph], Latana, November 15, 2022. [Online]. Available: https://www.statista.com/statistics/1353456/us-avoid-animal-abuse-brands-gen-z/?__sso_cookie_checker=failed
