Sales share of store brands in grocery retail in France 2020-2023

Published by
Eloïse Trenda,
Oct 28, 2024

Between 2020 and 2023, the sales share of private labels in grocery retail in France experienced some fluctuations. The peak market share was observed in 2023, when store brands accounted for 34.2 percent of sales in supermarkets and hypermarkets, while the remaining 65.8 percent consisted of name brands. 

Market share of private labels and name brands in hypermarkets and supermarkets in France from 2020 to 2023

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Release date

January 2024

Region

France

Survey time period

2020 to 2023

Supplementary notes

Data includes supermarkets and hypermarkets.
Data prior to 2023 comes from previous editions of the report.

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Statistics on " Private label in Europe "

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Overview

8

Italy

6

Spain

5

Germany

4

France & Benelux

6

Nordics

7

Poland & Romania

8

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Topics

Private label in EuropePrivate label market in the U.S.Private label food market in the U.S.Private label market in CanadaPrivate labels in India
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