In 2023, Mercado Libre – an Argentinian online marketplace headquartered in Montevideo, Uruguay – generated an estimated 625 million U.S. dollars in digital retail media advertising revenue, up from less than 434 million dollars a year earlier. That represents an annual increase of over 40 percent. Mercado Libre, Amazon.com.br, Magazine Luiza, and Amazon.com.mx were among Latin America's leading e-commerce platforms by digital retail media ad revenue in 2023.
Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023
(in millions U.S. dollars)
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Statista. (January 19, 2024). Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023 (in millions U.S. dollars) [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed
Statista. "Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023 (in millions U.S. dollars)." Chart. January 19, 2024. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed
Statista. (2024). Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023 (in millions U.S. dollars). Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed
Statista. "Digital Retail Media Advertising Revenue of Mercado Libre in Latin America in 2022 and 2023 (in Millions U.S. Dollars)." Statista, Statista Inc., 19 Jan 2024, https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed
Statista, Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023 (in millions U.S. dollars) Statista, https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed (last visited January 24, 2025)
Digital retail media advertising revenue of Mercado Libre in Latin America in 2022 and 2023 (in millions U.S. dollars) [Graph], Statista, January 19, 2024. [Online]. Available: https://www.statista.com/statistics/1447555/digital-retail-media-mercado-libre/?__sso_cookie_checker=failed