This statistic displays selected top global pharmaceutical companies by the number of likes per Facebook post based on IMS Health Social Media Engagement Index data, as of January 2014 for the preceding 24 months. During this time, Pfizer received about 102.9 likes per post. This score exhibits the companies' usage of social media for healthcare topics. The Indices were studied based on Twitter, Facebook, and Youtube profiles and measured based on attributes like number of posts, replies, and shares.
Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013
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IMS Health. (January 29, 2014). Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013 [Graph]. In Statista. Retrieved January 22, 2025, from https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed
IMS Health. "Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013." Chart. January 29, 2014. Statista. Accessed January 22, 2025. https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed
IMS Health. (2014). Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013. Statista. Statista Inc.. Accessed: January 22, 2025. https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed
IMS Health. "Average Number of Likes per Facebook Post of Selected Top Pharma Companies in 2012 and 2013." Statista, Statista Inc., 29 Jan 2014, https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed
IMS Health, Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013 Statista, https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed (last visited January 22, 2025)
Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013 [Graph], IMS Health, January 29, 2014. [Online]. Available: https://www.statista.com/statistics/381783/pharmaceutical-company-by-likes-per-facebook-post/?__sso_cookie_checker=failed
