This statistic shows data on the advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment. In 2023, expenditures for the online marketing segment were at roughly 15.3 billion euros. In the same year, the total dialogue marketing ad expenditure in Germany amounted to almost 24 billion euros.
Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment
(in billion euros)
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DHL Group. (July 2, 2024). Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment (in billion euros) [Graph]. In Statista. Retrieved January 21, 2025, from https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed
DHL Group. "Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment (in billion euros)." Chart. July 2, 2024. Statista. Accessed January 21, 2025. https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed
DHL Group. (2024). Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment (in billion euros). Statista. Statista Inc.. Accessed: January 21, 2025. https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed
DHL Group. "Advertising Expenditure for Dialogue Marketing in Germany in 2022 and 2023, by Segment (in Billion Euros)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed
DHL Group, Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment (in billion euros) Statista, https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed (last visited January 21, 2025)
Advertising expenditure for dialogue marketing in Germany in 2022 and 2023, by segment (in billion euros) [Graph], DHL Group, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/408365/dialogue-marketing-advertising-expenditures-germany/?__sso_cookie_checker=failed
