This statistic shows a ranking of the industries with the highest advertising expenditure in above-the-line media in Germany in 2018. From January to June 2018, the food retail industry spent roughly 545.5 million euros on advertising.
Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018
(in million euros)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen, & Horizont. (July 25, 2018). Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros) [Graph]. In Statista. Retrieved April 03, 2025, from https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed
Nielsen, und Horizont. "Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros)." Chart. July 25, 2018. Statista. Accessed April 03, 2025. https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed
Nielsen, Horizont. (2018). Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros). Statista. Statista Inc.. Accessed: April 03, 2025. https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed
Nielsen, and Horizont. "Ranking of The Industries with The Highest Advertising Expenditure in Above-the-line Media in Germany from January to June 2018 (in Million Euros)." Statista, Statista Inc., 25 Jul 2018, https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed
Nielsen & Horizont, Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros) Statista, https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed (last visited April 03, 2025)
Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros) [Graph], Nielsen, & Horizont, July 25, 2018. [Online]. Available: https://www.statista.com/statistics/413301/industries-with-highest-ad-expenditure-in-above-the-line-media-germany/?__sso_cookie_checker=failed
