This timeline displays the value of sponsorship marketing expenditure in Europe from 2007 to 2016, with a forecast to 2018. Spending was expected to reach 17.5 billion U.S. dollars in 2018.
Spending on sponsorship marketing in Europe from 2007 to 2018
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
GroupM, & IEG. (December 4, 2017). Spending on sponsorship marketing in Europe from 2007 to 2018 (in million U.S. dollars) [Graph]. In Statista. Retrieved March 31, 2025, from https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed
GroupM, und IEG. "Spending on sponsorship marketing in Europe from 2007 to 2018 (in million U.S. dollars)." Chart. December 4, 2017. Statista. Accessed March 31, 2025. https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed
GroupM, IEG. (2017). Spending on sponsorship marketing in Europe from 2007 to 2018 (in million U.S. dollars). Statista. Statista Inc.. Accessed: March 31, 2025. https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed
GroupM, and IEG. "Spending on Sponsorship Marketing in Europe from 2007 to 2018 (in Million U.S. Dollars)." Statista, Statista Inc., 4 Dec 2017, https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed
GroupM & IEG, Spending on sponsorship marketing in Europe from 2007 to 2018 (in million U.S. dollars) Statista, https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed (last visited March 31, 2025)
Spending on sponsorship marketing in Europe from 2007 to 2018 (in million U.S. dollars) [Graph], GroupM, & IEG, December 4, 2017. [Online]. Available: https://www.statista.com/statistics/448743/sponsorship-marketing-spending-in-europe/?__sso_cookie_checker=failed
