People in Germany who prefer ski vacations 2019-2024

Published by Statista Research Department, Jan 7, 2025

In 2024, around 13 million German travelers preferred ski vacations. Numbers did not change significantly during the specified timeline. Ski jumping was among the most popular sports in Germany as of 2024.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Number of people in Germany who prefer ski vacations from 2019 to 2024 (in millions)

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Source

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Release date

June 2024

Region

Germany

Survey time period

2019 to 2024

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Sample information:
Base: German-speaking population aged 14 and over in private households with main place of residence in the Federal Republic of Germany. 

Total sample information:
2019: 23,318 respondents, representing 70.60 million people
2020: 23,191 respondents, representing 70.64 million people
2021: 22,563 respondents, representing 70.54 million people
2022: 23,015 respondents, representing 70.60 million people
2023: 23,524 respondents, representing 70.08 million people
2024: 23,485 respondents, representing 70.48 million people

More information on the methodology can be found here.
This question was asked in the survey in the following wording: "There are different types of holiday trips. Which of the vacation trips written here are appealing to you? (circle all) - ski vacation, winter vacation."

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