In 2019, over 764 million New Zealand dollars in digital search advertising revenue was generated. This was around 60 percent of the total revenue generated from digital advertising in that year.
Digital advertising revenue in New Zealand from 2007 to 2019, by format
(in million New Zealand dollars)
* Includes General Display, video, native, audio, and sponsorship.
**Mobile not included as separate category from 2017 onwards.
One New Zealand dollar is equal to 0.67 U.S. dollars and 0.56 euros as of August 2020.
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IAB (U.S.). (February 20, 2020). Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). "Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars)." Chart. February 20, 2020. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). (2020). Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). "Digital Advertising Revenue in New Zealand from 2007 to 2019, by Format (in Million New Zealand Dollars)." Statista, Statista Inc., 20 Feb 2020, https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.), Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) Statista, https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/ (last visited January 06, 2025)
Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) [Graph], IAB (U.S.), February 20, 2020. [Online]. Available: https://www.statista.com/statistics/621048/digital-ad-spend-format-new-zealand/