This statistic shows the results of a survey conducted in July 2016. U.S. consumers were asked how they verify "healthy" or "nutritious" claims made by food brands. During the survey, 27 percent of the respondents cited visiting the brand's website as a way of verifying a claim.
When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim?
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Label Insight. (November 14, 2016). When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim? [Graph]. In Statista. Retrieved January 23, 2025, from https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed
Label Insight. "When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim?." Chart. November 14, 2016. Statista. Accessed January 23, 2025. https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed
Label Insight. (2016). When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim?. Statista. Statista Inc.. Accessed: January 23, 2025. https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed
Label Insight. "When a Food Brand Claims to Be “healthy” or “nutritious,” How Do You Verify That Claim?." Statista, Statista Inc., 14 Nov 2016, https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed
Label Insight, When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim? Statista, https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed (last visited January 23, 2025)
When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim? [Graph], Label Insight, November 14, 2016. [Online]. Available: https://www.statista.com/statistics/633235/methods-us-consumers-use-to-verify-healthy-claims-made-by-food-brands/?__sso_cookie_checker=failed
