This statistic shows the results of a survey in which respondents were asked if a gluten-free symbol was to be introduced on food products, how much would they trust it given its backing or authorization by certain bodies in the United Kingdom (UK) in 2015. A majority of 58 percent of respondents would completely trust a logo certified by Allergy UK, followed by 57 percent for Coeliac UK.
If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?*
* A boost was included to ensure that there were robust numbers for key consumer groups including wheat / gluten intolerant or allergic, dairy intolerant or allergic, free-from buyers and parents with children with food intolerances / allergies.
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YouGov. (May 17, 2016). If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?* [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed
YouGov. "If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?*." Chart. May 17, 2016. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed
YouGov. (2016). If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?*. Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed
YouGov. "If a Symbol Indicating That Food Products or Restaurant Items Are Gluten-free Is Introduced, It Could Be Backed / Authorized by Various Bodies. How Much Would You Trust a Symbol Backed by Each of The Following?*." Statista, Statista Inc., 17 May 2016, https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed
YouGov, If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?* Statista, https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed (last visited January 24, 2025)
If a symbol indicating that food products or restaurant items are gluten-free is introduced, it could be backed / authorized by various bodies. How much would you trust a symbol backed by each of the following?* [Graph], YouGov, May 17, 2016. [Online]. Available: https://www.statista.com/statistics/664148/consumer-trust-gluten-free-symbol-united-kingdom-uk/?__sso_cookie_checker=failed
