This statistic presents the share of U.S. dating app users who were willing to pay for premium features on dating apps or websites, by age. During the January 2018 survey period, across all age groups, most dating app users stated that they would not pay premium fees, with 45 percent of users ranging from 18 to 29 years stating such outcome, and 55 percent of 45 to 54 year olds similarly.
Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age
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Morning Consult. (February 16, 2018). Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. "Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age." Chart. February 16, 2018. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. (2018). Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. "Users Willingness to Pay for Premium Fees for Dating Apps or Services in The United States as of January 2018, by Age." Statista, Statista Inc., 16 Feb 2018, https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult, Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age Statista, https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/ (last visited January 08, 2025)
Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age [Graph], Morning Consult, February 16, 2018. [Online]. Available: https://www.statista.com/statistics/809432/us-spending-willingness-for-adult-dating-website-or-app-membership/