This statistic shows the most important factors deterring customers from using BigTech's financial services according to senior banking executives worldwide in 2018. In 2018, 79.2 percent of senior banking executives said that privacy or security concerns may deter customers from using BigTech firms' financial services in the near future.
Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018
senior banking executives of leading banks across 23 markets
Method of interview
Face-to-face interview
Supplementary notes
Multiple answers were possible.
The percentages represent the respondents who said that the factor was important or very important.
The source referenced Google, Apple, Amazon, Facebook and Alibaba in the question.
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Capgemini, & EFMA. (September 20, 2018). Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018 [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed
Capgemini, und EFMA. "Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018." Chart. September 20, 2018. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed
Capgemini, EFMA. (2018). Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018. Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed
Capgemini, and EFMA. "Most Important Factors Deterring Customers from Bigtech's Financial Services According to Senior Banking Executives Worldwide in 2018." Statista, Statista Inc., 20 Sep 2018, https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed
Capgemini & EFMA, Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018 Statista, https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed (last visited January 24, 2025)
Most important factors deterring customers from BigTech's financial services according to senior banking executives worldwide in 2018 [Graph], Capgemini, & EFMA, September 20, 2018. [Online]. Available: https://www.statista.com/statistics/946896/deter-executives-bigtech-financial-services-worldwide/?__sso_cookie_checker=failed
