This statistic displays the areas where automation is used in market research in the United States in 2018. During the survey, 55 percent of respondents cited they were using automation in data cleaning.
What does your market research team use automation for today?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (November 30, 2018). What does your market research team use automation for today? [Graph]. In Statista. Retrieved February 02, 2025, from https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed
Statista. "What does your market research team use automation for today?." Chart. November 30, 2018. Statista. Accessed February 02, 2025. https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed
Statista. (2018). What does your market research team use automation for today?. Statista. Statista Inc.. Accessed: February 02, 2025. https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed
Statista. "What Does Your Market Research Team Use Automation for Today?." Statista, Statista Inc., 30 Nov 2018, https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed
Statista, What does your market research team use automation for today? Statista, https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed (last visited February 02, 2025)
What does your market research team use automation for today? [Graph], Statista, November 30, 2018. [Online]. Available: https://www.statista.com/statistics/947433/market-research-industry-us-automation/?__sso_cookie_checker=failed