We asked Austrian consumers about "Digital video purchases by brand" and found that "Amazon Prime Video" takes the top spot, while "Maxdome" is at the other end of the ranking. These results are based on a representative online survey conducted in 2024 among 1,251 consumers in Austria. Looking to gain valuable insights about consumers of various digital video platforms worldwide? Check out our reports about video-on-demand platforms worldwide. These reports offer the readers a comprehensive overview of users of digital video services: who they are; what they like; what they think; and how to reach them.
Digital video purchases by brand in Austria as of December 2024
respondents who spent money on digital video content
Supplementary notes
Multiple answers were possible.
During the survey, the question was phrased as follows: "Which of these video-on-demand providers have you used in the past 12 months as a paying customer?"
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Statista. (January 30, 2025). Digital video purchases by brand in Austria as of December 2024 [Graph]. In Statista. Retrieved February 02, 2025, from https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed
Statista. "Digital video purchases by brand in Austria as of December 2024." Chart. January 30, 2025. Statista. Accessed February 02, 2025. https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed
Statista. (2025). Digital video purchases by brand in Austria as of December 2024. Statista. Statista Inc.. Accessed: February 02, 2025. https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed
Statista. "Digital Video Purchases by Brand in Austria as of December 2024." Statista, Statista Inc., 30 Jan 2025, https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed
Statista, Digital video purchases by brand in Austria as of December 2024 Statista, https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed (last visited February 02, 2025)
Digital video purchases by brand in Austria as of December 2024 [Graph], Statista, January 30, 2025. [Online]. Available: https://www.statista.com/forecasts/1001242/digital-video-purchases-by-brand-in-austria?__sso_cookie_checker=failed