The electronics segment is forecast to generate a revenue of roughly 33 billion euros in 2028. By comparison, the groceries segment is forecast to generate a revenue worth 12.41 billion euros that same year.
Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment
(in billion euros)
The e-commerce market includes sale of physical goods via a digital sales channel to private consumers (B2C). The study includes data on purchases via desktop computer (incl. notebooks; laptops) and mobile devices (i.e. smartphones; tablets). Not included are digitally distributed service providers (see: e-services), digitally sold good in B2B markets as well as the digital acquisition and resale of used, repaired or damaged goods (re-commerce; C2C).
The e-commerce market is divided into the following segments: fashion; electronics & media; groceries & drugstores; furniture & household; toys, hobby & DIY.
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Statista. (December 8, 2023). Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment (in billion euros) [Graph]. In Statista. Retrieved January 22, 2025, from https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed
Statista. "Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment (in billion euros)." Chart. December 8, 2023. Statista. Accessed January 22, 2025. https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed
Statista. (2023). Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment (in billion euros). Statista. Statista Inc.. Accessed: January 22, 2025. https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed
Statista. "Forecast of Revenue Development in E-commerce in Germany from 2020 to 2028, by Segment (in Billion Euros)." Statista, Statista Inc., 8 Dec 2023, https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed
Statista, Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment (in billion euros) Statista, https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed (last visited January 22, 2025)
Forecast of revenue development in e-commerce in Germany from 2020 to 2028, by segment (in billion euros) [Graph], Statista, December 8, 2023. [Online]. Available: https://www.statista.com/forecasts/786545/e-commerce-forecasted-revenues-by-segment-germany?__sso_cookie_checker=failed
