Tezenis Talent

8. Earning points

Loyalty points shall be automatically loaded onto activated Cards when each purchase is made at one of the “Tezenis” stores which take part in the promotion or via the e-commerce site www.tezenis.com. One point will be given for each euro spent, rounded down (e.g., € 1.99 = 1 point).
In order to have the points arising from the e-commerce or the Tezenis application purchases credited to the Card, Customers must previously register their Card number under their account. The insertion of the Card number shall be done only once and, for subsequent purchases the system will automatically remember it. To be entitled to points, Customers must identify themselves before the receipt is issued by presenting their digital Card or by giving their surname and name or the email address/telephone number used for card activation. In cases of online purchases, Customers must access the website or the app by entering their details. Should the Cardholder fail to provide identification in the manner specified above, then points will not be earned, and it will not be possible to have them credited subsequently.
Customers may check their points balance at any time by requesting it at any “Tezenis” stores participating in the scheme or by consulting the website www.tezenis.com or their profile on the Tezenis application. Points will be credited and recorded daily by the system; in the event of technical problems, they may be credited within a longer period of a maximum of 15 days.
Returned items will result in points being debited according to the same criteria used for crediting points.
Issuance of a “Tezenis Gift Card” will result in a credit of the corresponding number of points. Subsequent purchases paid partially/entirely with a Gift Card will not, therefore, earn any points for the part of the purchase paid for using the Gift Card.
Promotions involving double or triple points may be organised and these will be advertised accordingly.
The Card is in not a method of payment; the points credited cannot be transferred or converted into cash or goods.
8.a Earning point and cross-country benefits
he Member holding a Card may accumulate points for any purchase made in one of the countries listed below (in the event of an online purchase, the Member must necessarily have a delivery address in the country in which the online order is made).
The points collected in the above manner will allow points to be accumulated in order to achieve a status and to use the Benefits in accordance with these General Conditions of Use applicable to the Cypriot market.
The loyalty points will be credited on the Client’s Card subject to the table below.

• Which categories of personal data will we use?

  In particular, we need to process the personal data provided to us at the time of registration (failure to provide the data marked with an asterisk involves the inability to complete the registration process, in case of registration carried out in each point of sale with the support of the sales assistants, the phone number or email address are mandatory data. Failure to provide these data involves the inability to complete the registration process) and the data relating to purchases made at points of sale Tezenis. These data include, for example, the price and type of products purchased. With customers’ consent, we may also use other information that they freely provide to us at the time of registration or concerning the way they interact with us (hereinafter, collectively, the "Data").
  More precisely, we could collect:

  • optional information requested through the registration form or, in case of registration carried out in each point of sale name, surname, address ZIP code, country and province are optional information;
  • the information that we may acquire by examining customers’ interaction with us, through email and newsletters, through our Internet sites and through the Apps that may be developed by us or by third parties (for more information, please consult the relevant privacy policies);
  • information that customers may share through the social networks to which they subscribe.
• For which purposes we do process Personal Data and on what legal grounds?

  We may process Data, including by electronic means for these purposes:
  
  1. Loyalty Program Management
  Management of participation to the “Tezenis Talent” Loyalty Program. The Data will be used to provide the discounts and benefits provided for those enrolled in the program and, more generally, for all related contractual and administrative obligations. The legal basis of the processing is the execution of the contract of subscription in the Loyalty Program.
  
  2. Personalized assisted sale
  Provision of a personalized assisted sales service dedicated to members of the Loyalty Program who will be able to take advantage of the help and advice of our sales assistants in all our points of sale where the “Tezenis Talent” Loyalty Program is active. Wherever customers are, they could receive the help and advice of our sales assistants, with information (e.g. for Tezenis size, color or pattern) on items purchased in the previous 24 months at any point of sale Tezenis or even online. Provided that Tezenis is a global brand, such use of Data, based on our legitimate interest, allows us to improve the quality of our services at the point of sale and to ensure a consistent service to our customers who have joined the “Tezenis Talent” Loyalty Program in all our stores. In any case, if customers do not wish to receive this assistance, it is sufficient that they, at the time of registration or even at a later time, ask their Data not be used for this purpose.
  
  3. Sending of commercial communications (“Direct Marketing”)
  With our customer’s consent, sending of commercial communications through the traditional paper mail service, e-mail, SMS, landline and mobile phone, carrying out market research and surveying the degree of satisfaction regarding products relating to all the brands of the Oniverse (Calzedonia, Intimissimi, Atelier Emé, Tezenis, Falconeri and Signorvino). Subscription to the “Tezenis Talent" Loyalty Program is in no way conditional on the release of consent to receive our commercial communications.
  
  4. Profiling
  With our customer’s consent, sending of personalized commercial communications based on subscribers’ profile and purchasing and browsing habits as well as to develop products and services consistent with the preferences of our customers. Subscription to the “Tezenis Talent” Loyalty Program is in no way conditional on the release of consent to profiling.
  In particular, in order to better understand our customers’ tastes and interest in our products and communications, we may examine - also through the use of automated systems – the information provided at the time of the registration to the “Tezenis Talent” Loyalty Program, the purchases made at our Tezenis points of sale in the last 12 months, the interest in our communications and newsletters, the attendance of our websites, the use of our Apps that may be developed by us or third parties, and the interest in our social channels, e.g. Facebook, (for more information, please consult the respective privacy notices).
  Finally, we may enrich the subscribers’ profile with statistical information that we may lawfully acquire from other sources: for example, in relation to their area of residence (such as demographic information, geo-referencing data, etc.) or to the electronic tools that they use to interact with us. In any case, this profiling activity is aimed at better personalizing our services and does not have any legal or other significant effect on our customers.
  
  5. Statistical Analysis
  Creation of statistical reports and behavioral models in order to examine - in aggregate form - the effectiveness from an economic point of view of the commercial initiatives (e.g. launch of a new product) of Tezenis and to address future commercial and promotional initiatives. In particular, we may examine information relating to our costumers’ purchases (also in relation with the other brands of Oniverse), country of origin, age, gender, information obtained by examining their interaction with us, through e-mails, our websites and through the Apps that may be developed by us or by third parties (for more information, please consult the respective privacy notices). This use of Data, based on our legitimate interest, allows us to analyze - in pseudonymized form (therefore without information directly attributable to individual customers) - customer data to obtain strategic information relating to customer purchasing behavior, the ways in which customers interact with the company through the various communication channels and the effectiveness of commercial and promotional initiatives, to be able to compete with the main operators in the sector.
  

• How long do we store our customers’ Data for?

  • For the purposes named “Loyalty Program Management” and “Personalized assisted sale” Data will not be processed for longer than the time required to manage the participation to the “Tezenis Talent” Loyalty Program. In any case, information about purchases and the interactions with us will not be processed for longer than 12 months from the date of collection.
  • For the purpose named “Sending of commercial communications (“Direct Marketing”)” Data will be Kept until customers revoke their consent;
  • For the purpose named “Profiling” data relating to the interactions with us will be kept for 12 months from the date of collection; the information relating to the purchases will, on the other hand, be kept for 3 years starting from the date of each purchase.
  • For the purpose named “Statistical Analysis” data relating to purchases will be kept - in pseudonymized form - for a period of five years. The other personal data will be kept - in pseudonymized form - for a period of two years.

• Which are the Data Controllers?

  The Data Controllers for the purposes named “Loyalty Program Management” and “Personalized assisted sale” are Calzedonia S.p.A. and Mallouppas & Papacostas Young Intimates. Calzedonia S.p.A. and Mallouppas & Papacostas Young Intimates act as Joint Controllers since they together define the means and purposes of processing. The Data Controller for the purposes named “Sending of commercial communications (“Direct Marketing”)”, “Profiling” and “Statistical Analysis” is Calzedonia S.p.A.

• To whom will we communicate our customers’ Data?

  To achieve the purposes for which we use Data, we need to communicate them to these categories of subjects:
  Calzedonia S.p.A. and Mallouppas & Papacostas Young Intimates, in charge with the management of the Loyalty Program;
  Employees of companies which, based on a commercial franchising relationship, manage “Tezenis” points of sale;
  Companies that manage the “Tezenis” points of sale in the various countries where the “Tezenis Talent” Loyalty Program is active.
  Calzedonia S.p.A. suppliers (e.g. service providers and IT platforms, consultants): these subjects are appointed as Data Processors by Calzedonia S.p.A., through the signing of a specific contract.

• How will the transfer of our costumer’s Data to non-EU countries be regulated?

  Personal data collected may be transferred outside the European Union. In this case, the transfer will take place in compliance with the provisions of EU Regulation 2016/679 ("GDPR") (in particular, the data will be transferred only after signing the Standard Contractual Clauses approved by the EU Commission with decision 2021/914 / EU or to countries able to guarantee an adequate level of protection of personal data and therefore recipients of an Adequacy Decision adopted by the EU Commission).

• What are the rights the subscribers in the Loyalty Program can exercise as Data Subjects?

  The “Tezenis Talent” Loyalty Program subscribers, as Data Subjects, can exercise the rights that the GDPR grants to them over their personal data by writing to privacy@calzedonia.com We undertake to respond to the request as soon as possible and in any case no later than thirty days from receipt of the report. In some cases, we will ask for a copy of an identification document if, in connection with the request, it becomes necessary to verify the identity of the applicant. In particular, the Data Subject can exercise the following rights:
  Right of access
  i.e., the right to know if a processing of personal data concerning her/him is in progress and, if confirmed, to obtain a copy of such data and be informed about the origin of the data, the categories of personal data processed, the recipients of the data, the purposes of the processing, the existence of an automated decision-making process (including profiling), the data retention period, the rights provided for by the applicable law;
  Right to request the correction or integration of the data;
  Right to request the deletion of personal data
  if such data are no longer necessary for the purposes for which they were collected, or if we are no longer authorized to process them;
  Right to obtain the limitation
  of the processing of personal data in the following cases: i) the Data Subject has contested the accuracy of the personal data. She/He can request a processing limitation for the period necessary to verify the accuracy of the data; ii) we are no longer authorized to process the data, and instead of deleting them, it is possible to ask us to limit their use; iii) if the personal data in our possession, despite being no longer necessary for the purposes for which they were collected, are necessary for the Data Subject to ascertain, exercise or defend a right in court;
  
  Right to data portability
  i.e., the right to receive personal data concerning him/her in a structured format, commonly used and readable by an automatic device, as well as the right to request for such data to be transmitted to another Data Controller;
  Right to revoke the consent
  for the processing based on it;
  Right to oppose
  at any moment to the processing of personal data based on our legitimate interest. The Data Subject also has the right to lodge a complaint with the competent data protection supervisory authority if she/he believes that the processing conflicts with the provisions of the applicable laws.
  

• How can subscribers in the Loyalty Program change their preferences or withdraw consent?

  At any time, subscribers in the Loyalty Program may check, modify or revoke their consent in relation to the purposes named “Sending of commercial communications (“Direct Marketing”)” and “Profiling” (including by declaring that they do not wish to receive commercial information by email and/or text messages) and/or request that their Data not be used for the purpose named “Personalized assisted sale”. Regarding the registration carried out by website, subscribers in the Loyalty Program can change their preferences:

  • by using their registration account, under privacy preferences section;
  • by contacting our Customer Service;
  • by contacting the Data Controller or the Data Protection Officer.

  Regarding the registration carried out in each point of sale:

  • by creating an account and using the same data provided for the registration;
  • by contacting our Customer Service
  • by contacting the Data Controller or the Data Protection Officer.

• How to contact Calzedonia S.p.A., Mallouppas & Papacostas Young Intimates and the Data Protection Officer of Calzedonia S.p.A. to exercise Data Subject’s rights?

  Customers may exercise their rights by writing to the Data Controllers, and/or Data Protection Officer of Calzedonia S.p.A. at the address below:
  Calzedonia S.p.A.
  Email: privacy@calzedonia.com
  Registered office: Via Monte Baldo 20, Dossobuono di Villafranca, Verona, Italy.
  The Data Protection Officer of Calzedonia S.p.A.: dpo@calzedonia.com
  
  
  Mallouppas & Papacostas Young Intimates
  Email: privacy@calzedonia.com
  21 Akademias Avenue, KEMA Bldg, 2107 Nicosia, Cyprus
  
  This Privacy Notice may be subject to changes and updates because of changes concerning the way we process customers’ Data or other information provided to them hereunder. Any changes will ensure, in any case, the full protection of their rights. If any changes are made that may limit the guarantees for the protection of their Data or their rights with respect to the current version, before the processing of their Data begins in the new manner, they will be promptly informed through the contacts provided and they will be guaranteed the right to cancel from the “Tezenis Talent” Loyalty Program or, in any case, to modify their consents and preferences. In any event, we invite our customers to review the updated Privacy Policy published on the Site from time to time.