Add a feed
To add a feed, in the side menu click Library and select Feeds. On the Feed management page, click the +Add feed button and select your business type.
To send a feed to Yandex Direct, upload a file or add a file link. You can add up to 50 feeds.
Post the feed on your store website. The maximum feed size is 512 MB. The robot will download your file once a day; updated data is imported into Yandex Direct. The robot also checks your feed daily (or more often, when possible) to select products that match the filters you set and generate smart banners or dynamic ads using them. For large feeds, these checks may occur less frequently.
The file must be accessible via HTTP or HTTPS. You can make passing authorization a requirement to access to the feed. In this case, enter the user name and password when you upload your feed. If you modify the feed URL or authorization data, make the appropriate changes to the feed parameters in the Yandex Direct interface.
If links in your feed contain UTM tags that are not used to track your ad campaign, we recommend deleting them. Just select Automatically delete UTM tags. You can add new UTM tags on the page where you edit ad groups (the +Tracking links button).
Select the file that you want to upload. The maximum uploaded file size is 200 MB. Use links to upload larger files. During updates, the robot downloads your file and new data is imported to Yandex Direct.
You can archive your feed in a .zip or GNU ZIP (.gz) file.
If an error occurs while adding your feed (for example, if the feed size, format, or link length do not meet the requirements), you will see the “Upload error” status and a link to the error report.